ARE YOU A PRACTICE OWNER WHO FEEL STUCK ?
Discover The ‘Counterintuitive’ Veterinary Practice Growth Plan That Helps Practice Owners Increase Profits By 120% On Average
Trusted by 800+ Veterinary Professionals & Practices
We have increased our profits by 79.3% on a year-to-year comparison. The small and simple changes implemented have had an effect beyond my expectations.
800+
Professionals & Practices Transformed
75%
Average Increase In Staff Retention
120%
Average Increase In Net Profitability
650+
Combined Years in Veterinary Practice and Business
800+
Professionals & Practices Transformed
75%
Average Increase In Staff Retention
120%
Average Increase In Net Profitability
650+
Combined Years in Veterinary Practice and Business
The Real Reason Why Most Veterinary Practices Get Stuck & How To Fix It…
Listen, I get it. You didn't spend 7 years in vet school to become an HR manager, accountant, and counsellor all rolled into one.
You started your practice to help animals and build something meaningful.
But somewhere along the way, something changed…
And despite working harder than ever before, you're taking home less than when you were an employee.
If any of this resonates, then your practice is sick, and I can help...
Here's what nobody tells you: The skills that make you a brilliant veterinarian actually work AGAINST you as a business owner.
Until now, you haven't had a proven system designed by veterinary professionals for veterinary professionals to build a profitable and enjoyable practice.
Your perfectionism creates bottlenecks
Your conflict-avoidance enables poor performers
Your clinical focus blinds you to profit opportunities
But here's the thing:
Every successful practice owner has been exactly where you are.
The difference? They got the right growth plan and support to break through.
With the right strategy, training and execution - it’s faster than you think to put your practice back on track, while enjoying the profits and free time you’ve always dreamed of.
At Lincoln Institute, we’re the premiere training and education company helping Veterinary practices to lead their fields.
Our counterintuitive ‘Lead to Succeed’ program has helped 800+ veterinary practices to install leadership and management for more profits and stability inside their practice.
If you're wanting a proven system and frameworks to make running your practice easier, while producing more profits - we can help.
And I invite you to read the page below on how we can help, and see the success stories of veterinarians who were in a similar place to you.
Below, we’ve organised a free Growth Session, where you can talk to Co-Director of Lincoln Institute Gary Turnbull.
Trusted by 800+ Veterinary Professionals & Practices
We've Successfully Helped 800+ Veterinary Practice Owners To Grow Profitable Without Chaos
“We’ve doubled our profits, pay our staff better, and have a fantastic team – it’s a joy to come to work”
Dr Antony Kery
Principal Veterinarian, Struggletown Animal Hospital
“I can deal with issues as they come up, it’s made being a practice owner a whole lot enjoyable”
Dr Ralph Hudson
Part Owner, PETstock VET
“The cost shouldn’t be a barrier because it’s repaid many times over”
Stuart Burrough
Founder & Director, Vet Marlborough
“It’s changed my life, seeing my team grow, and my PRACTICE IS PROFITABLE!!”
Dr Carolyn Bird
Owner, Mayfair Veterinary Clinic
“It’s okay to make a 20% profit”
Dr Christine Prendergast
Principal, Curtis Street Vets
“Our business is better than ever, really exciting times ahead”
Dr Stephen Cooper
Owner, Wanneroo Veterinary Hospital
“Our culture in our clinic is amazing now, we all enjoy going to work”
Dr Sandra Hodgins
Practice Principal, Summerhill Village Vet
“I don’t know anyone who’s tried Lincoln Institute and regretted it”
Lorelle Barrett
Regional Adviser, Ministry for Primary Industries
Trusted by 800+ Veterinary Professionals & Practices
THE LEAD TO SUCCEED PROGRAM
Lincoln Institute Gives You The Structure, Frameworks & Training For A Thriving Practice
Get access to the systems 800+ practice owners and managers are using to run streamlined, high-performance teams that create world class results.
⚙️ Build Your Profit Engine
Transform your practice from a break-even job into a wealth-building asset generating 20%+ margins consistently.
🧑⚕️ Build A Proactive Team
Install the leadership systems that create autonomous teams who drive the business forward while you focus on vision.
🧠 Strategic Pricing That Fuels Growth
Align your prices with your value to fund better equipment, staff wages, and practice expansion without guilt.Become
🤑 The Employer of Choice
Develop the reputation and systems that make top talent seek YOU out in any market condition and help you create a stable team.
🤝 Create Cultural Excellence
Turn conflict into collaboration with leadership frameworks that build trust, accountability, and a team that loves Monday mornings.
💉 Build A Practice Structure That Works Without You
Turn conflict into collaboration with leadership frameworks that build trust, accountability, and a team that loves Monday mornings.
Trusted by 800+ Veterinary Professionals & Practices
Why 800+ Veterinary Practice Owners Trust Us To Help Them Grow Their Business
The Only Leadership Program Designed By Veterinary Professionnals, For Veterinary Professionals
We're not consultants who've never owned a practice.
We're successful veterinary practice owners who've built, scaled, and sold multiple clinics.
With 650+ combined years in veterinary business, we've solved every problem you're facing and can see the ones you don’t even know about yet.
We’re here to support Veterinary Practices by delivering training by vets, for vets.
Our industry is extremely nuanced, and our program helps you to handle the challenges and roadblocks in your way.
Trusted by 800+ Veterinary Professionals & Practices
Book Your Free 30-Minute Veterinary Growth Planning Session
Book Your Free 30-Minute Veterinary Growth Planning Session
And Get Your 2026 Growth Plan (Value at $1,000)
And Get Your 2026 Growth Plan
(Value at $1,000)
Trusted by 800+ Veterinary Professionals & Practices
This Growth Planning Session Is Perfect If
🕐
You're a practice owner or manager working 50+ hours weekly but profits aren't reflecting your effort
📉
You're a practice owner or manager working 50+ hours weekly but profits aren't reflecting your effort
🎭
Staff drama, retention issues, or lack of initiative is draining your energy daily
🚒
You know you need systems but don't have time to build them while fighting fires
🚀
Other practices seem to thrive effortlessly while you're drowning in the day-to-day
🩹
You're ready for real change, not another band-aid solution
Trusted by 800+ Veterinary Professionals & Practices
Why Veterinary Practice Owners Choose Lincoln Institute of Veterinary Business Over Anyone Else
Lead To Succeed |
Others | |
|---|---|---|
| Designed specifically for veterinary professionals |  Made by veterinary professionals, for veterinary
professionals |
 |
| Industry-specific curriculum | Comprehensive and backed by science |
|
| Real-world application | Heavy focus on real-world application rather than just
theoretical knowledge |
|
| Flexible learning | Flexible learning options to suit your schedule |
|
| Community and peer support | Access to a community of fellow veterinarians for peer
support & networking |
|
| Leadership focus | Focus on leadership skills necessary for running a
successful veterinary practice |
|
| Proven results for veterinary professionals | We've transformed 800+ veterinary professionals &
practices |
|
Trusted by 800+ Veterinary Professionals & Practices
Hear What Our Members Have To Say
Unity, support, laughter, and a surge of ideas and initiatives highlight the newfound vibrancy in our practice as a result of Leading Edge for Veterinarians.
Dr Andrea Tims
Practice Owner, Malvern Veterinary Hospital
Despite economic pressures, we’ve experienced increased profitability, highlighted by enhanced veterinarian productivity and more nurse consultations.
Oliver Young
Small Animal Clinical Leader, VetSouth Ltd
Our improved communication with pet owners has created a more fulfilling environment for our staff, satisfied clients, and better care for our animal patients.
Dr Greg Goldsworthy
Veterinarian, Sugarland Animal Hospital
The practice has seen improvements in turnover, profit, staff retention, customer retention, and net promoter score as a direct result of Lead to Succeed.
Dr Paul Eason
Veterinarian & Clinic Manager, Franklin Vets Pukekohe
The most impactful aspect of Lead to Succeed has been the ability to implement fundamental changes in the day-to-day management of the business.
Dr Nicole Laurence
Director, Foothills Animal Hospital
Since starting Lead to Succeed, our clinic’s turnover has surged from approximately $1.3million to an impressive $2.3million.
Scott Drummond
Director, GIVC
Our practice now operates at a high standard, with team members who share the same values and align with the business.
Tanya Kunzel
Practice Manager, Ripley Veterinary Hospital
The most impactful aspect of Emerging Leaders has been witnessing the growth of the bond between our team members.
Julie Coe
Practice Manager, Stephen Terrace Veterinary
The Emerging Leaders program has been met with enthusiasm and positivity, marking a significant shift in team dynamics.
Carron Jerram
General Manager, Veterinary Specialists Auckland Ltd
Trusted by 800+ Veterinary Professionals & Practices
FAQs
Lead to Succeed is a comprehensive executive leadership training program designed specifically for veterinarians who want to enhance their management and business skills. This program focuses on four key pillars—Leadership, Business Acumen, Team Performance, and Financials—using a blend of real-world application and interactive learning to empower you to transform your veterinary practice.
This program is ideal for veterinary practice owners and managers within the veterinary field who aim to improve their leadership skills and business acumen. If you're looking to significantly boost your veterinary practice's efficiency, profitability, and team morale, this program is for you.
Unlike generic leadership courses, Lead to Succeed is tailored specifically to the veterinary industry. It is designed by successful veterinary business owners and focuses on the unique challenges and opportunities within veterinary practices. Moreover, our approach is hands-on with a significant focus on implementing what you learn directly into your practice.
The Lead to Succeed program is delivered through a mix of live face-to-face workshops, check-in webinars, on the job application and personalised coaching. You will learn and grow through 3 years of evidence-based curriculum alongside a supportive cohort of like-minded team of business leaders. This format allows you to integrate learning directly into your daily professional activities without overwhelming your schedule.
We stand behind the quality and effectiveness of our training with a 100% Satisfaction Guarantee. If, at any point, you feel the Lead to Succeed program isn't the right fit for you, simply let us know. We will cancel your monthly payments immediately without any penalties, ensuring that your investment is completely risk-free.
Trusted by 800+ Veterinary Professionals & Practices
Ready To Get Unstuck And Grow Your Practice? Book Your Growth Planning Session Below
Uncover $30k–$250k in hidden profit immediately
Get your custom 12-month practice growth roadmap
Uncover $30k–$250k in hidden profit immediately
Blueprint a practice that runs profitably without you
Trusted by 800+ Veterinary Professionals & Practices
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